Wednesday 12 February 2020

How tech companies are trying to make augmented and virtual reality a thing, again

It’s an honest time to be a programmer. And it’s a good better time to be a programmer who can build virtual or augmented reality.

In the past few years, major tech companies like Google, Facebook, and Apple are investing in computer game (VR) and its sibling technology, augmented reality (AR). Google just released a replacement “Live View” option in its popular Maps app that uses AR tech to superimpose information onto your field of vision as seen through a smartphone camera. We’ve seen similar samples of simple AR use cases, just like the Ikea Place app, which works together with your smartphone camera so you'll see what certain pieces of furniture might appear as if in your house. Google is additionally continuing to enhance its ARCore platform in order that almost any phone can do things like measure depth.

Better hardware will undoubtedly unlock tons of transformative potential for computer game — but even more so with augmented reality. Rumors suggest that Apple will release its first AR headset in 2023. Facebook, which sells its own line of Oculus computer game headset products, is additionally dependent on augmented reality. Mark Zuckerberg has said he thinks there'll be an AR “breakthrough” within the next decade on the technology, and Facebook is investing heavily within the field to be the corporate to try to that. And Microsoft’s new HoloLens 2 is getting used for industrial applications like how much do computer engineers make Airbus cabin crews in virtual airplanes also as, more controversially, military applications, including helping US soldiers steel oneself against combat.

When it involves the potential of computer game technology versus augmented reality, it’s increasingly obvious that AR is where there’s broader popular appeal. While the reach of VR is restricted to gamers who wear headsets, major tech companies see VR as a gateway to more wide-reaching possibilities of AR technology. the thought is that AR can reach widespread adoption in our everyday lives, because it does with the new Google Maps feature.

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